AI should feel as natural as email

We turn AI from ‘just another tool’ into something teams trust, use, and grow with.

We’re behaviour experts who make AI adoption stick.

• We don’t build your AI.
  We make sure it becomes your team’s go-to tool.

• We don’t focus on AI awareness.
  We use real-world behavioural science and design to embed AI into daily work.

WHY WE'RE DIFFERENT

More than training

We know showing people how AI works is helpful, but it’s not enough. We solve deeper behaviour barriers, so teams embrace AI, not avoid it.

Human-AI Performance™

Our HAIP toolkit uncovers what really stops AI from being used, and shows you how to fix it at scale.

No fluff, no corporate bloat

We’re hands-on experts in behaviour and change, with a track record at PwC, Accenture, and beyond. We cut through noise and get adoption moving.

MEET THE TEAM

Lauren Kelly

Director of Behavioural Science
& AI Strategy

Spent over a decade cracking behaviour, advising on strategy, leading behaviour change projects, and training teams at Meta, Microsoft, Accenture, multiple universities, and governments.

Now: Fixing the biggest one yet, AI adoption.

Valentina Tan

Director of Organisational AI Transformation

Dedicated 15 years to driving change through people strategies, talent development, and ESG initiatives across PwC and FTSE 100 companies,

Now: Helping teams move from 'AI resistors' to 'AI embracers.'

Vicky Onsea

Behavioural Design Lead

Transformed complex health challenges into user-centric solutions at BT Group’s innovation unit, building behavioural design systems to drive real change.

Now: Turning insights into design that moves people.

Who we work with

We work with companies rolling out AI who can’t afford to fail.
Whether it’s your first AI project or your fortieth, we make adoption stick.

If your AI launch is stalling, or you know it will without real buy-in, we’re here to fix it.

Trust

1 DAY

Your team doesn’t trust AI? That’s the first problem to solve.
In one day, we pinpoint exactly why.

Adopt

4 DAYS

If you have an AI tool in place but need everyday usage, this sprint removes friction so people actually use it.

Adapt

2–6 MONTHS

If your AI is live but drifting, we keep it useful, trusted, and always improving.

Let’s fix your AI adoption before it smothers your team.